Wednesday, December 17, 2025

Gettin' Festive with Betty

The cover of Betty Crocker's Festive Fixin's with a Foreign Flare (General Mills, 1964) pretty accurately sums up its contents. 


It's full of sweet baked goods-- great for holiday sharing, but less so for a blog that focuses primarily on the more horrifying aspects of vintage recipes. (About the meanest thing I can say about the cover is that the bûche de Noël looks like a loaf of sandwich bread with a BIG outie belly button and the start of a mold problem.) But you just know I can persevere and find at least a few weird odds and ends in such a booklet.

The most cynical aspect of the booklet is that it's partially intended to help sell Saran Wrap, so it includes a couple of decorating ideas that will incidentally require anyone who follows them to waste yards and yards of Saran Wrap to make pointless decorations like imitation bunches of grapes out of hard candies.


Yes, why put out actual grapes (or even cheap and no-effort bunches of plastic grapes) when you can waste a couple hours of your time Saran Wrapping hard candies to thin wire, briefly boiling them (so the wrap will be good and tight), using florist tape to wrap them all together, and adding artificial grape leaves? It's not like you've got anything else going on in December.

Alternatively, if bright green wreaths with red decorations are a little too cheery, you can waste your time turning nuts still in their shells into a big brown wreath using similar methods.


I'm sure the squirrels would agree with the observation that "a nut wreath also makes an attractive outdoor decoration." (I really don't see a flimsy layer of plastic as being too much of a deterrent.)

If you want actual recipes, though, there's an interesting one for gnocchi. I used to think that gnocchi was always made from potatoes, but I've watched enough Food Network by now to know that while choux gnocchi might not be the first kind to come to mind, it's also not that uncommon. Putting it inside a tart shell, though?


Can't say as I was expecting to see gnocchi in a pastry and covered in a cream sauce and cheese! The pastry seems wholly superfluous, but as a carb lover, I could see this as a pretty fun treat.

Most of the recipes are for European baked goods, but America does make a brief appearance near the end of the pamphlet.


We are a nation of snackers lorded over by overdressed creepy dolls, apparently. And General Mills thinks your snacks should be Cheerios-based, obviously. If you're more the traditional "Chex mix" type of person, then Festive Mixin's will turn Cheerios and Kix into an approximate equivalent.


Or, if you want a peek back into the time before Cheerios was trying to equate itself with heart health, there's Crispy Mixin's, loaded up with bacon and Cheddar.


I can't imagine trying to eat this-- sounds like it would be a big, gloppy, greasy mess-- but maybe 4 cups of Cheerios would be enough to absorb all that animal fat.

Okay, fine. If you really want an actual cookie recipe with a European pedigree, I'll leave you with Viennese Devils.


Mostly because the cookie looks kind of horrifying. The torso makes me wonder if this is about to become a scene from The Thing. And on that happy note, I will leave you to whatever you are busy with at this time in December. I'm gonna go Saran Wrap some nuts.

4 comments:

  1. The expression on the cookie's face mirrors my feelings about its uneven thickness as depicted on the page. Did someone cut out a photo of the cookie thinking that the shadow maybe shouldn't be included? There's a little shadow left in places.
    I was also confused about dough in a tart shell. Maybe just fill them with more white sauce and cheese? On the other hand winter does seem to encourage a lot of carb on carb action. The main function of frosting these days seems to be a way to glue candy to the top of cookies or cupcakes because they apparently aren't sweet enough on their own.

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    1. That cookie is definitely horrified about something. Your discussion of the shadow width makes me think of the discussions of shadows around flying windows on VCR Party Live, so now I want to see a video with a flying gingerbread-man-shaped cookie "window" and a debate about whether it counts as a real flying window. (To be decided by Waynnie, obviously.)

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  2. I actually like how the cookies look like something you could actually make at home. I mean, I wouldn't want to. But they do look within reach of someone who only pulls down a cookbook once a year.

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    1. Yes! The pictures of food that looks like it was made by mere mortals are some of my favorite things about old cookbooks. (But that dude still looks scary!)

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